19–21 APRIL 2027 · RAI AMSTERDAM

THE HOME OF
EUROPEAN iGAMING

SBC SUMMIT EUROPE IN NUMBERS

0+

Attendees, primarily in decision-making roles

0+

Leading operator representatives

0+

Leading affiliates and performance marketers

0+

Exhibition booths

0+

World-class speakers

EUROPE’S GAMING INDUSTRY. TOGETHER IN AMSTERDAM.

WELCOME TO

SBC SUMMIT EUROPE

SBC Summit Europe is the annual meeting place for the people leading, regulating and building the future of European gaming.

Bringing together senior leaders from Europe’s operators, affiliates and suppliers alongside regulators, policymakers and associations, the Summit is where the industry meets to understand what is changing, create new opportunities and shape what comes next.

Europe is one of the world’s largest and most established gaming regions, but also one of its most complex. Regulation is evolving. Technology and AI are reshaping the industry. Taxation is increasing. Consumer behaviour is changing. And operators are reassessing where and how they compete and grow.

For two days in Amsterdam, those markets and conversations come together.

Meet the leaders of European gaming. Understand where its markets are heading. Engage with regulators and industry peers. Discover the technology changing the sector. Build relationships and find new opportunities.

And, yes, do business.

SBC Summit Europe is not defined by the number of people in the room, but by who those people are. The right people.

A welcome return to Amsterdam

A city the industry knows and loves. SBC Summit Europe brings a major international iGaming event back to Amsterdam, one of Europe's most connected cities and a natural meeting place for European gaming.

The people that matter

The strength of SBC Summit Europe starts with who is in the room. Meet senior operators, affiliates, suppliers, regulators, associations and industry leaders. The event gathers an audience built around the decision-makers shaping where European gaming goes next.

Built for business

Meet partners. Explore markets. Discover technology. Discuss strategy. Build relationships. From planned meetings to unexpected conversations, SBC Summit Europe creates the environment for meaningful connections and new business opportunities.

Powered by SBC Connect

Find the people most relevant to you, connect before the event and schedule valuable meetings in advance, so you arrive in Amsterdam with opportunities already in your diary.

FLOOR PLAN

Explore the brands powering the industry’s most successful businesses

WHY ATTEND

THE FIVE PILLARS

SHOW FLOOR image
SHOW FLOOR
Explore a curated 250+ booth exhibition bringing together leading iGaming brands, affiliate programmes, suppliers and tech providers. Compare solutions, meet potential partners and discover the products that can solve your biggest challenges, unlock growth and give your business a competitive edge.
VIEW SHOW FLOOR
NETWORKING image
NETWORKING
Meetings by design, not by chance. SBC Connect puts the right people within reach before you arrive. Discover attendees, build your agenda and secure valuable meetings in advance. From Smart Connect and Speed Networking to Show Floor Tours and themed Industry Meetups, every format is designed to create purposeful conversations and drive business.
EXPLORE NETWORKING
CONFERENCE image
CONFERENCE
Hear the people leading, regulating and shaping European gaming. Across four conference stages, senior operators, regulators, policymakers and industry leaders debate the biggest issues affecting the sector: from regulation, taxation and market growth to AI, technology, player protection and changing consumer behaviour.
VIEW CONFERENCE
EDUCATION image
EDUCATION
Go beyond discussion and leave with something you can use. Expert-led Academies provide practical learning, frameworks and real-world takeaways across areas including AI & tech, marketing, innovation, payments and blockchain.
EXPLORE EDUCATION
EXPERIENCES image
EXPERIENCES
Some of the best relationships are built away from the meeting room. Continue the conversation through a programme of evening events and experiences across Amsterdam, designed to bring the industry together and create memorable connections beyond the show floor.
EXPLORE EXPERIENCES
MEET THE SPEAKERS

SPEAKER PREVIEW

speaker photo
Neal Menashe
CEO
Super Group
speaker photo
Daniela Johansson
Chief Responsibility Officer and Deputy CEO
PAF
speaker photo
Aris Dimarakis
Deputy CEO
Kaizen Gaming
speaker photo
Kresimir Spajic
CEO
Allwyn Digital
speaker photo
Eric Olders
CEO and Chairman of the Board
JVH gaming & entertainment group
speaker photo
Leon Voogt
Managing Director
Betcity.NL
speaker photo
Mark Schram
CEO
One Casino Ltd.
speaker photo
Tom Backer
CEO
711
speaker photo
Philippe Joos
CEO
Napoleon Sports & Casino
speaker photo
Dainis Niedra
Chief Operating Officer
Enlabs (Entain)
speaker photo
Savvas Fellas
Founder & CEO
MrQ.com
speaker photo
Stefan Sulzbacher
CEO
Bet-at-home
speaker photo
Rob van de Grift
Casino Director
BetCity
speaker photo
Björn Fuchs
Chairman
VNLOK
speaker photo
Frank op de Woerd
CEO & Founder
CasinoNieuws.nl
speaker photo
Nicolas Fleiderman
Manager, Holland Casino Online
Holland Casino
speaker photo
Alexander Hommerson
COO
Hommerson Online
speaker photo
Robert Schouten
CEO
Betnation
speaker photo
Michael Foster
Group Head of Gaming & Commercial Strategy
FEG
speaker photo
Chris McGowan
CEO
Scatters
speaker photo
Mikolaj Cymerman
Chief Commercial Officer
Entain CEE
speaker photo
Alejandro Casanova
Managing Director Spain
StarCasinoo
speaker photo
Ohad Narkis
CEO
PlayOJO
speaker photo
Monika Naydenova
Group Director of Regulatory Compliance
LiveScore Group
speaker photo
Hector Scoursis
Business Development Director
Novibet
speaker photo
William Scott
Chairman of the Board and Chief Financial Officer
Meridian Holdings
speaker photo
Lazar Miucin
CDO
MerkurXTip
speaker photo
David Foster
Group Director of International Regulatory Affairs
Entain

AMSTERDAM.

BACK BY DEMAND.

  • European iGaming is returning to a city it knows and loves. Amsterdam has a long-standing connection with the industry, making it a natural setting to bring Europe’s gaming community together again.
  • One of Europe’s best-connected cities. Schiphol offers direct connections across Europe and beyond, with RAI Amsterdam just 15 minutes away.
  • The right place. The right time. The April date sits in a clear gap in the international gaming calendar, giving the industry space to come together for two focused days in Amsterdam.
  • And the event doesn’t end when the show floor closes. From canal boats and city-centre venues to dinners, parties and world-class hospitality, Amsterdam becomes part of the experience and gives conversations and relationships somewhere to continue.

BUILT FOR EVERY SIDE OF THE INDUSTRY

Operators

Meet fellow industry leaders, regulators, affiliates and strategic partners from across Europe. Understand where markets are heading, explore the technology changing your business and build the relationships that can unlock new opportunities, partnerships and growth.

Affiliates

Connect with leading operator brands and fellow affiliate leaders, discover new programmes, markets and technologies, and understand the trends reshaping acquisition and performance marketing. Build the partnerships that can drive your next stage of growth.

Suppliers

Put your business in front of Europe's operators, affiliates and industry decision-makers. Secure qualified meetings, showcase your solutions, build relationships with existing and potential customers and turn two days in Amsterdam into year-round commercial opportunities.

Lotteries

Connect with lottery leaders, regulators and technology partners from across Europe. Explore new technology, digital products and player engagement strategies, benchmark with peers and understand how the lottery sector is evolving.

Regulators

Connect with regulatory peers, policymakers and senior industry leaders from across Europe. Exchange perspectives across jurisdictions, understand emerging technologies and business models, and participate in the conversations shaping the future of European gaming.

Industry Associations

Connect with fellow associations, regulators, policymakers and industry leaders from across Europe. Represent the priorities of your market and members, exchange perspectives on the issues shaping the industry and build relationships that strengthen collaboration across European gaming.

THE HOME OF EUROPEAN iGAMING

App Screenshots

Network Smarter & Stay Organized

SBC Connect is a 360° solution for smarter event planning.

*Available starting 15 March 2027

Download our event app